FS Government and Coca Cola Collaborate to Empower Township Entrepreneurs

Economy/14 July 2023,16:40pm/ Anele Ndlovu

Free State Premier Mxolisi Dukwana, handing over a cheque to Bizniz in a box winner: image supplied 

By Anele Ndlovu: Free State Premier Mxolisi Dukwana, in collaboration with Thabo Meeko, MEC of the Department of Economic, Small Business Development, Tourism and Environmental Affairs (DESTEA), and Coca Cola Beverages South Africa (CCBSA), on Friday gave mobile kitchens, infrastructure improvements, and business equipment to the winners of the Bizniz in a Box (BiB) program.

This initiative aims to unlock the township economy and inspire young entrepreneurs to grow their businesses, ultimately leading to increased job opportunities.

The BiB pitching program, which was launched earlier this year, has been instrumental in identifying and supporting promising businesses within the province. By providing the necessary resources and mentorship, the program has successfully empowered young entrepreneurs to take their ventures to the next level.

The partnership between the Free State government, CCBSA, and DESTEA demonstrates a shared commitment to fostering economic growth and development in the province. Through this collaboration, the program has been able to provide invaluable support to these aspiring business owners, equipping them with the tools they need to succeed.

The customized mobile kitchens, infrastructure improvements, and business equipment being handed over today will undoubtedly have a significant impact on the growth and sustainability of these businesses. The mobile kitchens will enable entrepreneurs to expand their reach and cater to a wider customer base. Infrastructure improvements will enhance the overall functionality and professionalism of their operations, while the business equipment will streamline their processes and increase efficiency.

Premier Dukwana expressed his enthusiasm for the BiB program, stating, “We believe that the township economy holds immense potential for growth and job creation. By investing in young entrepreneurs and providing them with the necessary resources, we are empowering them to become drivers of economic change in their communities.”

MEC Thabo Meeko emphasized the importance of public-private partnerships in driving economic development, saying, “Collaborations such as this one are crucial in unlocking the full potential of our province’s youth. We are grateful for the support of CCBSA and their commitment to creating opportunities for young entrepreneurs.”

CCBSA, as a responsible corporate citizen, recognizes the significance of supporting local businesses and promoting economic inclusion. Through their involvement in the BiB program, they aim to contribute to the growth of the township economy and foster a culture of entrepreneurship among the youth.

The success of the BiB program is a testament to the dedication and resilience of the young entrepreneurs who participated. Their commitment to their businesses, coupled with the support provided by the Free State government, DESTEA, and CCBSA, has laid a solid foundation for their future success.

As these entrepreneurs receive their customized mobile kitchens, infrastructure improvements, and business equipment, they are poised to make a lasting impact on their communities. By creating job opportunities and driving economic growth, they are not only transforming their own lives but also inspiring others to pursue their entrepreneurial dreams.

The BiB program stands as a shining example of how collaboration and investment in youth-led businesses can unlock the untapped potential of the township economy. With continued support from the government and corporate partners like CCBSA, the future looks promising for the growth and prosperity of the Free State province.


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